3 Ways to Use Images to Elevate Your Business
You’ve hired a branding photographer, completed your photo shoot, and now have all of your beautiful images in hand! What’s next?
Use them!
There are so many ways to use your images to elevate your business. With that being said, I have compiled a list of the top 3 ways to use your images to elevate your business so that you get your moneys’ worth from your photo shoot.
How to use your professional photographs to elevate your business/brand:
1) Facebook Ads! Facebook is an excellent way to promote your business and get leads. Having professional images that are catered toward your brand really helps you stand out, and attracts users to click on the post. Especially if you sell a product, people are more likely to click on an ad with a photo that looks professional as opposed to a sloppy cell-phone image.
2) Website! Your website is basically your resume. People visit your website to learn more about the services you provide, products you sell, and to get a better understanding of your business. Having professional images for your website is critical in helping your customers understand that you are a professional and you know what you are doing. Just like Facebook ads, if you have professional images that are clear and accurately show people what you do or what it is that you sell, people are more likely to buy from you.
3) Instagram Reel Cover Photos! Instagram has changed a lot over the years. While we would have said that you can use your photos for Instagram posts several years ago, currently there are MANY ways to use photos on the app. Using them as Reels covers is a great way to present yourself professionally to your audience. You can also use them in your Reels too if you do not feel like showing up in video!